Ordering Blog

One Feature, Seven Revenue Streams — Find Yours

One Feature, Seven Revenue Streams — Find Yours

tl;dr Custom Orders aren't just for one type of business. We've watched restaurants, ghost kitchens, grocery dark stores, multi-brand chains, and white-label marketplaces all use them differently — same product, completely different revenue patterns. Seven plays that are working right …

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Custom Orders vs. Third-Party Errand Apps: Who Actually Keeps the Customer?

Custom Orders vs. Third-Party Errand Apps: Who Actually Keeps the Customer?

tl;dr Adding errand delivery to your business has two paths: plug into a third-party errand app (their brand, their commission, their customer) or add Custom Orders to your own platform (your brand, your margin, your customer). They look similar from the customer's side. They're compl …

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What Is a Custom Order? The On-Demand Errand Model, Explained

What Is a Custom Order? The On-Demand Errand Model, Explained

tl;dr A Custom Order is an on-demand errand request placed through your ordering platform — not tied to any specific shop or menu. The customer pins a pickup and drop-off, lists what they need, and declares the value. Your fleet handles it at a per-kilometer rate you set. It turns you …

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