The Superbowl has been America's most anticipated football game since 1967. The annual charter ship began under the national football league back in 1966, with the Superbowl played each January;

It is the country's event where Americans flock to purchase stocks of food and supplies to get them through their Superbowl parties and screenings.

The run-up to the event is a very profitable venture for anyone who has an online store and can deliver goods to their customers via an online marketplace. 

This year's Superbowl event was played on the 13th of February 2022, and it will take place at the Sofi Stadium, the home of the Rams and Chargers located in Los Angeles. The event will kick off at an eastern time at 6.30 pm. 

So it is time to embrace yourself for making sales and ensuring that you offer the best delivery system that you possibly can in the run-up to the Superbowl. 

You might be wondering why you have to plan this, as we have just seen Christmas fly out of the door without too much of a to-do, but the Superbowl is different. It is where American restaurants see on average 14.8 billion spent in total on orders related to the Superbowl. 

With online shopping all the rage right now, you have to be prepared and ensure that you offer a delivery system that runs like clockwork and keeps a steady delivery flow, ensuring that your customers are 100% satisfied.

Food franchises have to be ready and prepared for an influx in food orders. It is estimated each year that Americans eat over 1.35 billion chicken wings and 28 million slices of pizza for this event. 

Of course, the deliveries will not all be from your restaurant, but you can expect to see a massive increase in demand for the nation's staple favorites. 

You need to prepare yourself and ensure that you have adequate stock and a system to cope with the great demand during this time frame. 

It is time to get your thinking cap on and come up with some Superbowl-themed promotions in time for the big game to ensure that you will be able to stock up and send out of the store as many items as possible.

Planning Will Ensure That You Can Run Like Clockwork 

When an event of this size is just around the corner, it is vital to ensure careful planning in place. You should carefully sit and write down a plan of action. 

Come up with some promotions for much-needed items and ensure that they are based around the hype of the Superbowl. Titles and text need to be catchy and bite you some sales. 

Also, it is essential to ensure that you have backup delivery options in case things get hectic! Nowadays, you can have third-party delivery men on a stand to collect and send out the items for you, and it's recommended that you have enough staff on back up to ensure that you can get the food items flying out of the door on time for your customers.

Understand That The Superbowl Deliveries Won't be All Be On The Day 

Some people prefer to hold minor events to celebrate the game in the run-up or prepare to stock up on items in advance. If you play your cards right during this timeframe, you can hit the big time in a concise amount of time. It is estimated that around 103 million turn up for Superbowl Sunday. 

Many are not at the physical event. Instead, they sit in the comfort of their homes and embrace themselves for some serious snacks and treats and Superbowl cheering. It is a great American food holiday! 

You can tap into this and offer some not to be missed Superbowl bargains. 

A great way to hook in clients is to provide delivery promotions. For example, McDonald's realized that delivery provided a lot of growth for their business. They acknowledged that they could reach customers that they hadn't been able to before by providing home delivery services. 

A big issue behind many franchises not reaching their full potential is that their customers don't know that they offer delivery at-home options. 

By conveying this message to your consumer before the Superbowl, you will be able to tap in on extra sales. Allow your customers to know that you deliver on an online platform, text them, leaflet-shot them, advertise everywhere, and prepare them for the hype of the Superbowl delivery frenzy! 

When McDonald's offered the McDelivery Day promotion in 2017, the Uber eats application was downloaded 37% more.

There's no debating that the Superbowl has offered boosts in delivery for many franchises. 

You need to be on the bandwagon and offer your services via an online marketplace. A great option to do so in time for the Superbowl would be to list your franchise on Ordering. Co, an all-in-one logistics platform that allows you to get listed in a short space of time for a minimal amount. 

What are you waiting for? Superbowl delivery frenzy is just around the corner, and you can benefit enormously from it! If you have already listed to deliver, promote, promote, and if you haven't, do so NOW!

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