Ordering Blog

Top 8 Needs Of Food Franchises When It Comes To Online Ordering

We live in a world of digital technology. Everywhere you look, there is a constant reminder of how life in the past has moved on. Technology has taken over!

During this evolution, a significant advantage is what you need or want; It all boils down to a simple click of a finger on your smart device.

Food is one of those items. Online ordering applications can fill food cravings that you have at any time. This article covers the top 8 needs of food franchises when it boils down to online ordering. 


To Be Able To Make Ordering Easier 

It goes without saying that when franchises list their business online, they need to make ordering more straightforward and accessible to potential clients. In the past, franchises were aware that people used to call in via telephone to place an order.

Now, this is becoming increasingly outdated and almost obsolete. You just do not see customers picking up the phone to call in and place orders anymore. 

However, picking up the phone to order online through an application is considered normal now. 

Restaurants suffered a lot with mistakes, human errors, and driver delivery issues in logistics. But, unfortunately, those methods are not the best by any means. 

That is why franchisees need to make placing an order more effortless and more efficient for their customers. It also can help to increase the total sale value per customer. 


Mobile Ordering 

Food franchises need to list their menus on an online ordering application. Mobiles are enormous and provide franchise D2C access with instant results.

Customers love the chance to order from their phones and access food quickly.


Easy Management Of Customers And Orders 

When franchisees choose to list with an online ordering application, they do so because customer management is more straightforward. Statistics get gathered with great ease. 

The whole customer relation side of things is made more accessible. An easy-to-navigate dashboard offers up information with all underways or canceled orders. 

It also goes without saying that when a system like this works, it also makes business easy. It simplifies business modules as we know them! 

Order process, emails, and text messages get utilized to help the staff at the franchises in question speed up the process and ensure that it is smooth running. 

In addition, a GPS is also put into place, enabling the address of customers to be taken and make sure that orders are delivered faster, with more efficiency. Nowadays, anything that makes life easier is much welcomed.


Accurate Data

Love it or hate it, but Franchises need data for online ordering and food.

The more efficient the data, the easier it is to identify frequent clients. Also, of course, which items are popular on the menu of food franchises and what needs removal.


To Keep Up With Competitors 

One of the main reasons food franchises list online is because their competitors do. If they don't join in, they miss a percentage of the profits. Who wants to do that?


Increase Order Value 

It is proven that when customers order online, their bill amount is more considerable. But, of course, food franchises need larger orders and more profits, so this is why they choose to list online via an ordering application.


More Coverage 

When listing in old-style ways, food franchises reach fewer clients. Online ordering enables them to get thousands of people literally without any more investment. 

No extra seating needs implementation. Also, more significant numbers can get catered to without more human resources.


Driver Tracking 

Old school deliveries couldn’t track drivers in real-time. Now, GPS does, excuses and dishonest delivery staff become a thing of the past.

Food franchises love this as drivers need to be on time and accountable for their actions.

So, there you have 8 reasons that food franchisees need an online ordering system.