by Ordering on Dec 27, 2021 6:16:55 PM
It is expected the online food delivery industry will grow a whopping forty million in the course of the next three years.
By 2023 it is predicted to reach the 156 billion mark. In hindsight, and by looking at statistics, it appears to be a highly profitable venture to get into, but it is also a cutthroat industry if you don't play your cards right.
The competition is high, and it is a low-margin business. Therefore, you need to conduct careful research before starting and make sure that you fully comprehend the dynamics that go into the market.
Once you have performed the study and fully understand how it all works, you can enter the market with a strategy that works and keeps your head above water. This article offers you tips on how to start offering your food franchise menu via an ordering application.
Scrutinize Your Competition
Take a look at your competitors first. Some of them actually will have their very own delivery men in place with their online ordering logistics. You, however, as a franchise, can enter using the Ordering app!
Trusted by major franchises already, it is the perfect one-stop solution to enable you to compete with the already existing competition that you have. Be sure to check your competitor's pricing and what they offer.
Be reasonable when adding your items onto an application so that your menu is appealing both visually also financially. Customers want quality and affordable pricing too.
Check out the gray areas. See the weaknesses of your competition and prepare yourself to be able to face the same challenges. Then, arm yourself with ammunition to avoid them turning into weaknesses and turn them into strengths.
A good SWOT analysis will enable you to do this before investment.
Take advantage of market gaps, see what isn't already offered, and see if your franchise can provide it! Anything you can do to maximize profits before listing on Ordering, do it.
See, your in-house dining will already have customers; now it is time to focus on getting customers that will order online. Ordering can offer you a white-labeled application that you have to list with and load your menu.
Benefits Of Ordering For Franchises In A Nutshell
• Simple to set up and begin.
• No prior coding experience is required.
• Sign up with Ordering.
• Take advantage of their free trial.
• Get customer service and chat with an operator who can guide you through all the steps.
• Information will be provided to you, and you can, in most cases, have your franchise menu online in 72 hours. It is so easy and so simple that you will wonder why you didn't do it beforehand.
• Once you are listed on the application, make sure to use it to your advantage constantly. List your stocks inventory and list item quantities.
• Notify your staff in-house how to take the orders from the designated printer and send them to the drivers.
• Be sure to snap clear pictures of each individual menu item, in a clear and concise way. This way, you can ensure that there is no confusion about customer expectations. Exactly what is pictured, is delivered. The same is applicable to the product listings.
Ensure that your delivery staff has the application installed onto their mobile phones too, to be able to offer the full features of the ordering application. One of the main advantages, of course, is how it can fit in with your logistics and enable drivers to be traced by both your franchises staff and customers.
All of these features make for an easy ride and transition into the world of online ordering applications. Your restaurant franchise can skyrocket when played correctly.
Know Your Customers Needs
As time goes on, you will learn more information about who your customers are, what the minimum order amounts turn out to be, and of course, how you can grow your franchise's menu to be able to cater to the needs of your customers.
After all, being on an ordering application is solely to meet the needs of your target audience. The feedback online also is appealing because clients can feel more secure that their opinion can be voiced.
Costs of listing on Ordering are minimal or none depending on what you need., and all of the marketing you would have had to do offsite and on the web are limited.
All you need to focus on is making sure that the menu options are well presented with photography, product listings and that the pricing is appealing.
The staff at your physical kitchen are preparing tasty delights with packaging that will have the consumer's mouthwatering for more!
Online Ordering is a perfect opportunity for you to take your food franchise to the next level. Be sure to talk to an advisor today and make the next step towards listing your franchise on an already established white label app.