Everyone does everything with an app. While that might be a little bit of an exaggeration, it isn’t far from the truth. People are constantly walking around with a smartphone in hand, making appointments, connecting with others and even arranging for transportation. Today’s business owners can benefit from this phenomenon by coming up with their own single business app. With multiple features available, the app can be a gateway to increased business and better retention.

Check for Sales and Discounts

Just like a majority of people spend a considerable amount of time on their phones, a majority of people are also looking to get a deal or a discount on their purchases. A single business app allows a company to notify customers about upcoming promotions or deals. Coupons can be posted in the app and used on the phone without ever needing to find a printer. These sales notifications are a great reminder for customers that haven’t been to the business in a while or haven’t thought about making a purchase lately.

Pre-Order or Set Appointments

Convenience is another aspect of apps that people appreciate. When it comes to a business, an app should make the lives of customers easier. When it comes to services, when customers can log onto the app and set their own appointment, they may be more likely to get it done. If goods need to be purchased, the app can make it simple to create an order in advance and have everything available for pickup right away. These features encourage consumers to head to the app instead of just showing up. They can multitask, making appointments or placing orders while they are taking care of other things.

Basic Company Information

Sometimes an app can do the simplest of things that are actually incredibly valuable to consumers. For example, if an app provides certain basic information, it can cut back on the number of non-productive phone calls. For example, companies can post their hours of operation, their contact information and their current deals on the app. Individuals can quickly check the app to see what time they can stop by or what number they need to call to get in contact with someone. At the same time, the logo and photos can be incorporated into the app to provide an authentic appeal.

Apps are continuing to increase in popularity and business owners need to take advantage of the trend. Just one app can make a huge difference in sales, allowing new people access to the company and encouraging others to check out all of the options. Promotions and deals can be posted, things can be taken care of in advance of a visit to the business, and basic information can be accessed with just the touch of a button. Because most business owners don’t have time to invest in this type of tech, it makes sense to outsource the task, bringing in a professional to create and customize the app.